Friday, May 31, 2019

Rites of Passage in Australia :: essays research papers

Rituals act as signposts to assist us in recognizing the splendor of particular passages in our lives. In an Australian context, the passage from childhood to adulthood is less formal, however, it mirrors the putting surface structures found in rites of passage and ceremonial initiations in most cultures. The transition from secondary to tertiary education, a progression from one liminal space to another, is a process which also has structuralized social conventions the rituals of advanced school graduation, the transitory halt of liminality, the assimilation into university society. Societys formal rituals serve to signpost the individual through the transitory process and to recognize the possible stressors associated with this period to provide a path through the liminal state.The final year of secondary education, a period of life with mutual experiences for all graduates, is accompanied by a level of comradeliness and recognition of common ambiguity of social role. All non liminal distinctions disappeared (Schultz & Lavenda, 2005, p.167) as we were unified by the common rite of passage we were undertaking. Arnold Van Gennep (1960) noted that any reason within the social structure involves a temporary musical interval from the individuals role in that society (Schultz & Lavenda, 2005, p167). In Kung culture, the formalized separation during the manly initiation ceremony of Choma, demonstrates the structure found universally in most rituals of social movement, as well as the necessity for a period of separation from social role (Shostak 2002, p.215). Separation from the social position of boys under the authority of the academic institution, was a process principally marked by liberation from the restraints and regulations of high school life, and an introduction to the responsibilities of manhood. The ritual of the graduation ceremony symbolizes this comradeship through the celebration of the essential and genetic human bonds (Turner 1969, p.97). Th is bond was the social transition common to all graduates, and provided personal comfort in the knowledge that this process was natural and therefore, nobody was alone on that path to adulthood.The period of era after graduation, and the rituals associated with that time result from the liminal state of social responsibility experienced by most after graduating lack of social role, lack of structure and potential danger atomic number 18 all aspects of this phase. Australian culture has labeled this group high-school Leavers, as many behavioral traits argon common to this entire group. As a Leaver, ritualized behaviors are associated with the individual using ritual and communitas to cope with a new paradox freedom and liberation from previous social restraints brings greater social expectation and responsibility.

Thursday, May 30, 2019

Tradition and Customs in So Long A Letter by Mariama Ba Essay -- Paper

Tradition and Customs in So Long A Letter by Mariama BaTradition and customs very often hold an important position in ones life and culture. The novel So Long A Letter, by Mariama Ba, is found on the Senegalese culture and shows how important tradition is in Africa. The novel is a series of letters written by a recently leave woman, Ramatoulaye, to her best friend Aissatou. The transition through the many grieving stages and traditional mourning events are explained, as well as a woman?s place in a Senegalese society and family.According to Muslim tradition, which was the dominant tradition in Senegal, when Ramatoulaye?s husband, Modou, passed away, she had to mourn over her loss for lead months. During this time, friends and family members gathered in her house to accompany her. One of the traditions, which she wasn?t too fond of, was having to give up her possessions and belongings as gifts to her in-laws, as well as her deceased husband?s personal secrets. This whole proce ss was a way of giving up herself as a person. ?Beyond her possessions she gives up her ...

Wednesday, May 29, 2019

The Birth of the International Union of Elevator Constructors :: IUEC Construction Employment Essays

The Birth of the International Union of Elevator ConstructorsThe International Union of Elevator Constructors began inauspiciously on a hot summer day in Pittsburgh, Pennsylvania. It was July 15, 1901. Eleven men were gathered in a room at the Griswold Hotel. Brothers H. McLaughlin and E. Oliver came from New York, Brothers J.S. Holmes and John Lally from Chicago, F. W. Doyle from St. Louis, Walter McIntire and Frank F. Moxon from Boston, Brothers W. Young and J. Giberson from Philadelphia, and of course, Brothers George W. Porter and David G. Barnett from Pittsburgh. It did not steer this small group long to come to an agreement. These men represented locals in their cities that, they decided, would benefit from a broader base of power and representation. There were other cities that had formed unions at this time but did not attend this meeting in Pittsburgh . At the meeting in the Griswold Hotel, John Lally was appointed as temporary escritoire and was later elected 1st General Vice-President. Committees were formed to draft rules of order, by-laws, and a constitution. The representatives worked through the night and presented their work collectively in the morning. Everything was adopted, and the unions framework was in place. By lunch, the officers of the new union had been nominated, elected, and installed. The first President of the fledgling national union was F.W. Doyle of St. Louis. Election results made H. McLaughlin 2nd Vice-President, D.G. Barnett 3rd General Vice-President, Joseph Giberson 4th General Vice-President, and Walter McIntire fifth General Vice-President. William Young was elected General Secretary Treasurer.They were unanimous in their resolve and solidarity. They knew what they wanted, and they created it together in record time. The same day, charters were applied for a $5 charter fee was paid and six locals suddenly had been transformed into a national trade union. Quickly, they made application for charter and membership in the national Building Trades Council of the American Federation of Labor. It was a no nonsense beginning. The total expense of the convention was $13.90. After the collection of the charter fees, the newly formed field of study Union of Elevator Constructors went home with a treasury in the black of $16.10.It had taken just three days to form an organization which would promote and foster the interests of thousands of elevator constructors across America then and now. The IUEC, like many of the building trades unions, came at the dawn of the modern technological revolution, which had as a first symbol, the skyscraper just now there could be no skyscrapers without elevators.

The View from the Bottom Rail Essay -- essays papers

The gaze from the Bottom RailThe Lewinsky Scandal A absolute example as to why we cannot accept everything at face value forward carefully examining it first. Everyone thought President Clinton was behaving himself in the White House, but, as it turns out, he was more or less definitely not. This can be the same for history. We must carefully consider different aspects of articles so that we do no make the mistake of accept everything we read. In order to fully understand an article, we must understand the author that wrote it. It is necessary to examine prejudices, microbes, information left out, and missing background information before accepting an article. This method of critical analysis allows us to better understand the article and therefore history because we are more aware of the authors and their possible mishaps. The View from the Bottom Rail, an article in After the Fact, provides an opportunity to examine different aspects of analysis. If we look at it caref ully, then we will be able to follow if the thesis was proven effectively. In The View from the Bottom Rail, the authors, James Davidson and Mark Lytle, proposed, For several reasons, that debased position has made it unusually difficult for historians to find out the freedmans point of view. Within the article, Davidson and Lytle cycled through different aspects as to why it is hard for historians to determine the view from the bottom rail. They questioned the validity of many sources that, if spotless, would have contained the perspective of an ex-slave. These sources included both white and black testimony. In order to examine these sources, the authors traced the topics using microcosm. Because they were covering a topic and not an event, microcosm was the most appropriate method of examining the subject. Davidson and Lytle first introduced a source. Then, they pondered over the different ways that the source could be biased. They took small segments from the source a nd used those to demonstrate why the source could not be taken at face value. For example, when examining the proposed source of a slave masters account, Davidson and Lytle examined one aspect of this to make a conclusion. They placed that, With slaves so dependent on the masters authority, they were hardly likely to reveal their true feelings the dangerous consequences of such indiscr... ...s old. The authors do question whether her mental spot was viable or not. However, further background information was needed. It was imperative for the authors to examine the validity of this source before using it. It is not know if the ex-slave was capable of recalling accurate details of her life. Since the authors argument was that the same slave told two different stories depending on the circumstances of the interview, how do we know if the stories varied because of the circumstances or because of a poor people or maybe even imaginative memory? This background information would make the authors arguments even more convincing. However, if we assume that the ex-slave was capable, then the argument is flawless.Overall, the article was rise up written. Only minor aspects were left uncovered. In addition, not much background information was needed. Also, the authors only had sparse and subtle prejudices. A variety of sources was used effectively. In the end, the thesis was proven convincingly. Almost all audiences would be assured that, For several reasons, that debased position has made it unusually difficult for historians to recover the freedmans point of view.

Tuesday, May 28, 2019

Human Population - Changes in survival :: essays research papers

Human Population Changes in SurvivalI. AbstractThe purpose of this lab was to determine how changes in human mortality and survivorship progress to influenced creation growth.II.IntroductionPeople today are living longer than they did a hundred years ago. This can be contributed to the advances in modern treat and lifestyle changes. We as a society are taking better care of our elderly. We have government funding to help those who cannot help themselves. Our society besides promotes children and there is government funding to care for children whose mothers can barely afford to live. This mass population growth is seen by some people to be in line with the sustaining of the global environment. But how can we continue producing millions of children each year, and still support plant growth and clean air? III. Materials and MethodsTo find out the population growth of a certain area (namely my home town of Powell, Tennessee) I visited a local cemetery to record data from the heads tones. The information I quiet was sex and age at death. I then charted these findings to establish the number of male and female deaths during a certain hundred, and the average age of each at the time of death.I also obtained local newspapers to record the deaths from the past two weeks. I then charted these with the same information.IV. ResultsAfter spending considerable time at the local cemetery, and looking through a couple of weekly papers, I took the information that I had recorded and formulated excel spreadsheets to show the results. These charts are include with this report.V. DiscussionI found that there are varying ages of death in each date category, but for the most part, the ages increased considerably from century to century. This, to me, would be a sign of the technology progression that we have experienced and the modern medical discoveries to aid in the healing processes of some previously foreboding(a) diseases.There are millions and millions of children born each year on the earth. Laws to control this growth are slow in coming and widely ignored. Also, we have displace a high value on life that we keep the elderly alive even past the time when they are coherent. I believe this is more(prenominal) a capitalist idea than a humane one.

Human Population - Changes in survival :: essays research papers

Human Population Changes in SurvivalI. AbstractThe purpose of this lab was to determine how changes in human mortality and survivorship have influenced population growth.II. inventionPeople today argon living longer than they did a hundred years ago. This can be contributed to the advances in modern medicine and lifestyle changes. We as a society are taking better care of our elderly. We have giving medication funding to help those who cannot help themselves. Our society also promotes children and there is government funding to care for children whose mothers can barely afford to live. This mass population growth is seen by some people to be in line with the sustaining of the world(a) environment. But how can we continue producing millions of children each year, and still support plant growth and clean air? III. Materials and MethodsTo find out the population growth of a certain area (namely my home town of Powell, Tennessee) I visited a local cemetery to record data from the head stones. The information I collected was sex and succession at death. I then charted these findings to establish the number of male and female deaths during a certain century, and the average age of each at the time of death.I also obtained local newspapers to record the deaths from the past two weeks. I then charted these with the same information.IV. ResultsAfter spending considerable time at the local cemetery, and tone through a couple of weekly papers, I took the information that I had recorded and formulated excel spreadsheets to show the results. These charts are included with this report.V. DiscussionI found that there are varying ages of death in each date category, but for the most part, the ages increased considerably from century to century. This, to me, would be a sign of the technology progression that we have experienced and the modern medical discoveries to aid in the healing processes of some previously fatal diseases.There are millions and millions of children bor n each year on the earth. Laws to control this growth are slow in coming and widely ignored. Also, we have placed a senior high school value on life that we keep the elderly alive even past the time when they are coherent. I believe this is more a capitalistic idea than a humane one.

Monday, May 27, 2019

HR Training Class Essay

Justify the use of a demand judgment of your comp eithers proposed employee customer receipts fosterage, stressing five (5) trends in which such an legal opinion would expose any existing performance deficiencies. An employee require assessment is an asset to pass on in the sell industry. In this demanding line of work it is imperative that we have employees who atomic number 18 fully cap fitted of doing their telephone circuit well and quickly. Therefore, the needs assessment is needed to uphold shine the light on those send worddidates who best fit our needs. ane way that a needs assessment may expose any existing performance deficiencies is by looking at the candidates individual needs. A needs assessment would help the company see which candidates need what type of reproduction and save metre non reproduction the right person incorrectly. Another way that a needs assessment would expose any existing performance deficiencies is by looking at the plaqueal perfor mance.This will help figure surface the skills, knowledge and abilities that an agency needs from a candidate and help the disposal recruit only those individuals that will help them and not hinder them in any way. The other way that a needs assessment can help expose any existing performance deficiencies is through an occupational needs assessment. This assessment examines the skills, knowledge, and abilities required for affected occupational groups. Occupational assessment identifies how and which occupational discrepancies or gaps exist and analyzes how well an employee is doing a job. It then determines the persons capacity to do new or different work. Another way that a needs assessment can expose any existing performance deficiencies is by conducting a personality test. Not all individuals are capable of working in retail or with other individuals in that capacity so they would not be good candidates. The 5th way that a needs assessment would expose any existing performanc e deficiencies would be to assess an individuals mentalcapacity to perform.retail is a stressful field and if a person is not able to handle the demands they could crack under the pressure. Develop a customer aid breeding implementation plan and determine how the method of breeding (i.e., presentation, discussion, case study, disco precise, role play, simulation, modeling, or on the job training). Training in the retail industry is very important and will be the starting point for every single individual who works for our company to understand how they are representing the company. It will withal split up new hires a chance to learn more nearly the company history and what makes the company a unique one to work for.There are several ways that new hires should be trained when working in retail customer service including presentation, case study, role play, modeling and on the job training. All of these trainings include a way to train individuals who learn differently, such as auditory, visual and kinetic. This is the best way to train new hires if there are a large group of individuals so that everyone is able to learn the information and apply it. This eliminates any way for a new hire in the retail industry to not understand the material. Justify why you selected the training method that you did.I selected the presentation method because I believe that this is one of the best ways to help individuals learn. With a presentation the individual is not only hearing the information but they are also seeing the information and able to adopt along visually. This makes sure that the individual has an auditory recall of the information as well as visual. The case study selection was picked because it helps new hires to see the exemplary day to day activities in the retail industry. By knowing what to expect, the individual is more prepared for the customers and the other duties that a retail employee must be able to handle at all times. Role playing will hel p enforce the case studies. It is easy for a new hire to read through a case study and read the solution. The role play helps the new hire fully appreciate how things may happen in the retail industry. By role playing kinetic learners are able to snuff it up and apply the information that they have been taught.This is good for all retail new hires because they can see what may or may not happen while at work. This type of exposure will help cut down on confusion when a real world problem presents itself. Modeling isgreat for new hires in the retail industry because they are able to see how a situation should play out if handled properly. By modeling the correct behavior and activities in front of a new hire the brass section is able to meet that the employee was taught the proper way by someone in the field who is an expert at what they do. On the job training is beneficial to any new employee, especial(a)ly in the retail industry. By shadowing other employees who have more exp erience and learning along the way is the best way to train.All tether learning areas auditory, visual, and kinetic, are being tapped into. The employee is able to pick up more quickly because it is in the moment. Retail organizations should always include on the job training for their new hires so they can make sure that their employees are trained properly and fully aware of how the company should be running. All of these training methods that I selected are helpful and highly recommended in the retail industry. They each offer a different method of training that is intertwined with another method to offer a stair step affect.Propose two (2) ways to motivate an employee who has no interest in discovering a training class. Training classes are not the first thing a typical new hire wants to do before they are able to go out into the field and really get a grasp of their duties and how to handle customers. In order to handle employees who have no interest in attending a training c lass the HR department must look at ways to implement fun activities that enforce the information that they need to learn. The first way that an employee could be motivated who has no interest in attending a training class is to start a professional development course that will help employees advance in the workplace. This course would encourage employees to attend trainings and in return give credits for the course. When an employee reaches a certain level of credits and has accrued a certain hail of credit hours they will be eligible for a promotion. This is a positive way to increase the likelihood of an employee wanting to attend a training and help promote the retail organization as one that believes in the whole person and wants to develop their employees.Another way to motivate an employee who does not want to attend a training class is by paying for training and offering that pay on the first paycheck. By paying the employees for their time before they officially start wor king for the company shows the employee that they arevalued for their time. Employees would also know that initial training is mandatory for employment. It is imperative for employees to know how to do their jobs correctly and efficiently. If an employee is not able to dedicate their time to training they will be asked to leave. This will encourage employees in a positive way and also reinforce the organizations standing with attendance and expectation of their employees.This may be off putting to some employees but it shows that the organization that they work for is serious about their employees futures and their time that they invest into everyone who comes to work for the company. This could also be a good promotion for the retail organization because it sets them apart from competitors. By being more strict and enforcing policies a company could attest that they are interested in developing the whole person and that they are dedicated to providing all of the training and develo pment that an individual needs to be a part of a winning company. Develop a survey to collect feedback from the employees who attend the training.1. The objectives of the training were clearly defined.2. Participation and interaction were encouraged.3. The topics cover were relevant to me.4. The content was organized and easy to follow.5. The materials distributed were helpful.6. The organization understands the services of my store.7. Overall how satisfied are you with the amount of communication between you/your store and the organization?8. This training experience will be useful in my work.9. The trainer was knowledgeable about the training topics.10. The trainer was well prepared.11. The training objectives were met12. The time allotted for the training was sufficient.13. Customer service representatives are well trained.14. Customer service representatives adhere to professional standards of conduct.15. Customer service representatives act in my best interest.16. Customer serv ice representative are well supervised.17. The meeting room and facilities were adequate and comfortable.18.Overall I am satisfied with the customer service representatives who conducted my training.19. What did you like most about this training?20. What aspects of the training could be improved?21. How do you hope to change your practice as a result of this training?22. What additional customer service trainings would you like to have in the future?23. Please share other comments or expand on previous responses here. Developing a training programme for customer service individuals in the retail industry takes time and dedication because of the impact that these positions play in the company. In order for an organization to be prospering they must understand that all employees are important and that it starts with the entry level position all the way to the CEO for effective customer service as well as experiences shopping. When a company puts thought and emphasis into the new hir es in the company they are establishing a gloss that promotes all employees from day one. This culture is very powerful and determines how the organization is ran for a long time. It is up to the HR department to make sure the proper needs assessments are being administered so they can find the best candidate possible for the position. The HR department must also understand that having the proper methods to train the new hires is what encourages individuals to stay with the organization long term.This method is probably the best way for employees to see that they are being taken care of. By conducting a training survey the organization is able to collect data that will tell them how they are doing with their training process and this will help the HR department improve their training methods. This also gives the new hire and other employees the opportunity to give feedback on the process that they went through. If they saw room for improvement or really thought that a particular pa rt of the training was very successful they can voice their opinions there and help improve the process for future trainees or keep parts of the training that worked well.ReferencesCustomer Service Tips. (n.d.). 21 for Better Customer Relations. Retrieved August 22, 2014, from http//www.businesstrainingworks.com/training-resources/21-customer-service-tips Retail Customer Service Training. (n.d.). Course. Retrieved August 22,2014, from http//www.businesstrainingworks.com/course-outlines/retail-customer-service-training-course Stewart, G. L., & Brown, K. G. (2012). Human resource management. (2nd ed.). Danvers, MA John Wiley & Sons, Inc.

Sunday, May 26, 2019

A Worn Path is a touching story of will power

The relevant story of love and perseverance transcends a deeper message relating to the welf atomic number 18 of blackamoor (after the civilian War). Rather than using direct criticism, the writer reveals the indifference by employing symbolism in a story of faith.The character name Phoenix Jackson, echoes non only death and rebirth by the first name, but also a historical figure of popular democracy in 1830sAndrew Jackson. Readers will be confronted with questions Who is this doddering, nearly blind Negro? Will the writer reveal a great past? Will she die in the end in a pitiful manner?Why is she engaging herself in a tedious travel? As the story goes, and as the answers are revealed, rationalizations that may persuade readers that racism is bad, seem to be sugar-coated. The plot mainly illustrates a grandmothers love towards her grandson, which is a universal feeling, whatever race you be pertinacious. This observation is line of latitude to what critics say of Weltys style. John R. Cooley says that it fails to develop her racial portraits with sufficient sensitivity or depth, (EuWN 11-13) and Nancy K. Butterworth adds that such polemical demythologizings conflict with Weltys persistent refusal to use fiction as a platform, particularly for political or sociological issues, as well as her downplaying and even disavowal of racial implications in her stories. Nevertheless, the story may at to the lowest degree give the impression that Negroes are homosexual beings with the same aspiration of a better society for the future generation.The story exemplified the unaddressed needs of Negroes after the Civil War. Old Phoenix who lives in Old Natchez Trace of Mississippi, where neglect, non to mention discrimination is still lingering even after slavery was put to an end. gray whites during that time adopt Black Codes, which regulate the rights of the newly-freedmen. The code situates Blacks with a subordinate position in the society.The character Phoenix, though seemingly harmless because of rare age, is not spared form these treatment of neglect and inferiority. Christian symbolism is also apparent in the narrative. For example, the fact that the story is set during the Christmas season has led some critics to interrelate Phoenixs journey with that of a religious pilgrimage. (Gale Research,1998).The untied shoelace at the beginning, which is later tied by a perfumed lady carrying gift boxes, symbolizes how little the soft help the Negroes, but how that little help soothes the situation.This further show that Negroes know that what is given and what they will continually ask for is a deserved one, Thank you missy, I doesnt mind asking (Welty 147). The author also illustrates how discrimination is not totally intentional, but that it is deeply rooted in the culture.The woods represent the livelihood Negroes are facing. The author inspires the readers through Phoenix, that though she seems inapt, she pursues her goal. She relies on her knowledge about the terrain. This provides the irony that the former slaves, who knew better than their white masters about the work and the place, do not express their proper due. Phoenix, even if almost blind, know the place so well, she could own it.As she walks slowly, she warns the animals, Keep out from under these feet I got a long way (142). The marble cake in a plate represents how the offer of Southern consolidation is just a piece of cake, when she replies, that would be grateful. But then it appears be a rhetorical offer, when she went to take it there was just her own hand in the air (143). Indeed, the struggle to achieve human rights took a long while discrimination persists even after the millennium.The encounter with the white hunter shows an unfruitful play with the young man, I know you old colored people Wouldnt miss going to town to see Santa Claus (144). It also shows how Phoenix used the hunters boastfulness Watch me get rid of that cur (146), to get wha t she wantsthe nickel. This is a representation of how Whites try to frighten the Blacks away from their struggles, and then he laughed and lifted his gun and pointed it at Phoenix. (146)When Phoenix eventually arrived at he doctors place, she stood watching the document that had been stamped with the gold seal and framed in the gold frame, which matched the dream that was hung up in her passing play(147). Later she directly clears the Negroes anticipation to avail other rights as good education, I never did go to school, I was too old at the Surrender. (148.)Then, Welty reminds the reader that no matter how the trip took so long, the Negroes must not forget the reason of their struggle. Phoenix grandson will hold his mouth open like a little bird,(148) meaning that she will teach him to be a strong Phoenix.He will benefit from all the hardships, I remember so excess now. I not going to forget him again, no, the whole enduring time. I could tell him from all the others in creatio n (148). She then sets off to buy him a paper windmill, He going to find it hard to believe there is such a thing in the world (149). The windmill seems to be a symbolism of the travel Don Quixote.Most Weltys stories are placed in small communities of her native state, Mississippi, and carry the intimacy and intensity of narrow-range observation.Marian Hauser further observes that many of her stories are dark, weird and often unspeakably sad in mood, yet there is no trace of personal frustration in them, neither harshness nor artificial resignation but an alert, constant awareness of life as a whole, and that profound, intuitive understanding of life which enables the artist to accept it(6).. In portraying the old Negro woman who travels miles to bring a Christmas toy to her sick grandchild, Eudora Welty writes with philia that holds no searing quality. (Feld 11-12). Of all her stories, A Worn Path comes closest to holding warmth and kindness. It is considered to be one of Weltys most frequently studied works of short fiction.WORK CITEDGale Research. A Worn Path by Welty, Eudora. 835 Penobscot Building Detroit. 1998. .Lewis, Thomas. Textual Variants in A Worn Path. Eudora Welty saucysletter (EuNW). Vol. 16 Winter 199211-13.Marianne Hauser. A Curtain of Green and Other New Works of Fiction. New York Times Book Review, November 16, 1941, p.6. Welty, Eudora. The Collected Stories of Eudora Welty. New York Harcourt, 1980.Rose Feld. New York Herald Tribune Books, November 16, 1941, pp.10, 12.

Saturday, May 25, 2019

Natural language processing

A survey of link up studies was conducted by the researchers in order to provide more brainstorm into the research in the field of an experimentation and to get support of the Borer-Moore string up searching algorithm as a relevant string duplicate algorithm that can be integrated with Natural Language Processing method and why it creates a better string searching process. The available literature related to the research work has been reviewed and presented under two distinct heads biz. railroad train Searching Algorithm ii) Natural Language Processing 2. 1. String Searching Algorithm There are many existing string matching algorithms, and each is efficient and effective in one way or another. It is worth noting that string is used interchangeably with text. It is a sequence of characters that may be a set of alphabet. The researchers have selected the Borer-Moore string matching algorithm because it is used in most software applications.String matching algorithms work by match ing two strings, the main string and the pattern. The main string is larger than or equal to the pattern that is the text being searched. Borer-Moore String matching algorithm works by comparing from right to left. It is fast because it skips some of the characters. It is efficient because with each failed attempt to match between the search string and the pattern, it uses the gathered information from that attempt to rule out as many positions where the pattern does not match. REF_002 It becomes faster if the set of alphabet is larger and the pattern is longerThe authoritative areas covered by natural speech communication touch are automatic summarization, coherence resolution, discourse analysis, machine translation, morphological segmentation, named entity recognition, natural engage generation, natural language understanding, optical character recognition, sentence breaking, sentiment analysis, speech recognition, speech segmentation, topic segmentation, word segmentation, wo rd sense disambiguation, information retrieval, information extraction and speech processing some other are stemming, text simplification, text-to-speech, text-proofing, natural language search, query expansion, automated essay scoring and truncating

Friday, May 24, 2019

Harrington Collection

Case Assignment 2 Harrington Collection Outlook for overall womens appargonl attention Since the d sustainturn that began in the early 2000s significantly impacted the womens set industry, the increasing rate on overall sales had presented a slight descend from 2004. Although it came up from 3. 5% to 5. 7% in 2004, it began to come spile from that year as salutaryspring with a relatively stable dropping rate. However, it led to a significant fluctuation among building blocks that sold in different price passs.Lets take a look at Chart-1 below which is transformed from Exhibit-2 in the courtship to the form of increasing rate and proportion respectively. According to (a), units sold whose price is more than $200 and in the range of $ ascorbic acid and $200 increased considerably below the average increasing rate. While the units sold whose price ranged from $50-$100 and under $50 increased higher(prenominal) than the average increasing rate. Whats more, the process rate o f units sold under $50 had jumped to 11. 50% in 2007 by 4. 28% which is in great contrast with that of only 1. 5% whose price ranged from $100-$200. Chart-1 (a) worth Point 2006 ( ontogeny rate) 2007 (growth rate) difference $200+ 0. 6508% 2. 8736% 2. 2228% $100-$200 -0. 0457% 1. 5075% 1. 5532% $50-$100 7. 0548% 9. 0851% 2. 0303% Under $50 7. 2188% 11. 5010% 4. 2822% Total 5. 1272% 8. 1631% 3. 0359% According to (b), the units sold proportions presented little difference from 2005 to 2006. However, in 2007, we piece that 2 compass points less(prenominal) of units sold pricing up from $100 and 2 points more of that were priced under $50 compared with previous year.Chart-1 (b) Price Point 2005 (proportion) 2006 (proportion) 2007 (proportion) $200+ 10. 7601% 10. 3020% 9. 7982% $100-$200 17. 0388% 16. 2004% 15. 2036% $50-$100 34. 0776% 34. 7025% 34. 9983% Under $50 38. 0456% 38. 8025% 40. 0000% Total 100% 100% 100% Although the statistics suggests a slight increase of the total deman d in the industry of womens apparel, the cracking in the structure of units sold in different price ranges indicates a downturn in the industry which led to a downward consumer purchasing behavior.Indeed the sparing sluggish hit the plane section targeted on upscale-class apparel pricing higher than $100, however, it provides a great opportunity for manufactures who engaged in the segments targeted toward budget and top classifications. As a result, consumers undergoing economic downturn would become more and more price sensitive, especially for those who were always purchasing moderate or budget apparel flat in the first place the economic sluggish began. Competition Since the industry was moderately c formerlyntrated, it should be recollective to monopolistic competition market, under which sellers could differentiate their offers to buyers.Products can be varied in quality, features, or style, or the ac ordering services can be varied. Sellers try to develop differentiated offers for different node segments and, in addition to price, freely ingestion shiting, advertising, and personal selling to set their offers apart. Retailing Competition for the Apparel Market In current years, department stores have been squeezed between more focused and compromising specialty stores on the one hand, and more efficient, trim back-priced discounters on the other.It results in a markedly falling in market share which can be found in Exhibit-5. In the contrast, specialty stores with narrow product lines and deep assortment, and supercenters who are actually giant specialty stores with broader product lines presented an enlightening future trend. The fierce competition, as a result, gave rise either to merger and consolidations between retailers in order to gain bargaining power with suppliers, or to contracting selectly with manufacturers to produce underground label products.Manufacturers also expanded their roles by integrating forward into retailing so as to reduce expenditures and to take better control over their own business. Harrington Collection Harrington Collection targets itself at high-class fashion enthusiasts and divides the upper-class market into 4 further specific segments represented by 4 brands which focus on people with different income status, ages, self-concepts, etc. If we refer back to Chart-1 (b), we find that market share of total apparel industry pricing higher than $100 decreased in 2007.It would hit the performance of Harrington Collection since all of its products are priced up from $150. In addition, we also find a rapid growth was taking dedicate in the low-end market in 2007. As a result, senior executives of the caller-up is considering to introduce active-wear into manufacturing and stretch its product line downward to grab the opportunity in low-end market as well as to groom up for their profit loss in high-end market. However, a brands price and image are often closely linked and a change in pri ce can adversely affect how consumers view the participation.When a cheaper product is introduced into the market, their loyal consumers would mobilize that the quality has been reduced. Especially for luxury oriented fraternity homogeneous Harrington Collection whose customers are extremely loyal to the brand and smell for status that the companys brand stands for, move price would threaten the companys position in the minds of its loyal customers. (disadvantage) On the other hand, when it comes to new customers who never purchased Harringtons apparel before, lowering price might attract consumers in moderate or even budget segments to buy its products.Moreover, if prices are resembling with that of competitors who target only in moderate or budget segments, consumers are more likely to purchase Harringtons apparel, because the brand would make them look wealthy. (advantage) However, it is non the case. Consumers belonging to moderate or budget segments are extremely price sensitive, especially under a downturn economic situation. When company slightly raise the price to meet a higher quality or service requirement, lots of consumers coming from these two segments would turn to its competitors.Even though the company makes profit due to the current fad, it would hurt the companys profitability in a long run. (disadvantage) As a result, management of Harrington Collection should trade off both(prenominal) advantages and disadvantages when making decision of lowering its price to develop active-wear product line. Active wear According to the case, both the facts that the number of active-wear units sold was expected to double by 2009 and the extremely high swage rate suggest a promising future of active-wear classification.So the point is to which segment active-wear classification should target and how this new product line should be priced. First of all, permits refer back to our analysis right above. Although targeting to consumers who pinch penni es and lowering price to attract this kind of new purchasers might make profit in short term, the great price sensitivity and disloyalty hidden behind this group would result in a greater loss in a long run. Moreover, the inexpensive brand image would drive a lot of loyal customers away to its competitors.However, 10% of customers purchasing apparel in the $100-$200 price range would buy an active-wear set if one with superior styling, fabric, and fit was available. There is a sub set of Harrington customers who were loyal to the brands through unwrap their careers but no longer craving the tailored, professional look. They are now interested in something fresh and comfortable that fits with their active lifestyles. The aging baby boomer population wants clothing that does not make them feel old. All of these facts suggest that it count onms safer and more conservative to remain in the existing classification and excavate the need of loyal customers. However, due to the high gro wth in low-end market, we gullt want to get to up the opportunity to take a bite on that tempting market. So why dont we price the product slightly higher than the moderate active-wear product, and increase the quality as well as add exceptional features to attract both old customers and new consumers who are not that sensitive to price?For instance, if customers purchasing active-wear from Liz Claiborne associated themselves with sexy and glamorous image, Harrington could redesign the active-wear product adding features to attract customers who would like to relate themselves with elegant or sophisticated images which is more consistent with the companys value. It can also increase the quality in fabrics, manual work and services. mass would love to pay a little higher price in exchange of a much higher quality, unique style and better services.In this way, not only it would attract new customers who are less price sensitive with affordable prices and retain them by reliable qu ality compared with that of poorly made moderate products, but also it would bring fresh experience to its old customers and then increase the times of their purchasing behavior without eating up the sales of companys other brands or hurting a luxury image. Secondly, if Harrington faces a host of smaller competitors charging high prices relative to the value they eliver, it might charge lower prices to drive weaker competitors out of the market. However, Liz Claiborne, one of Harringtons major competitors, was also one of the leaders in the better active-wear category with relatively low price. As a result, the company may decide to differentiate itself with value-added products at higher prices. In conclusion, Harrington should price the new product line of active-wear slightly higher as well as increase its quality and services in order to support the price and keep consistency with its luxury image.Furthermore, Harrington should differentiate its style and features to avoid direc t competition with other leading manufacturers. Brand Targeting and Positioning Myer thought active-wear would be a perfect addition to the zip division for two reasons vim styles were less traditional than the other Harrington divisions, and vigour division emphasized comfort and fashion although its a career-oriented design. However, these two reasons cannot sufficiently support whether active-wear would well fit into Vigor brand.Even though attributes and benefits brought to customers could be varied among different products, the images, beliefs and value created for customers must be consistent with each of the product under the same brand. For instance, active-wear and existing Vigors product dont have the same features, as active-wear is more sporty and casual while the other is more work/professional oriented. The point is neither the same attributes they have in common nor the comfortable benefits they will bring to customers. The point is the same image customers would like to relate themselves with and values the company intends to create.Since Vigor has already successfully created an image of Trend Setter, the new product line must also create values of breaking rules, looking exceptional, pursuing new life style for customers to meet the requirement under the brand of Vigor. As a result, its not a stinking idea to branch out Vigor to support active-wear manufacture. Advantages and Disadvantages Moreover, to extend a current brand name to a new category will give the new product instant recognition and faster acceptance. It also saves the high advertising bes usually required to build a new brand name.And it could also use the brands existing support and functions to run the new business, which would decrease part of overhead expenditures. At the same time, branching out Vigor involves some risks. If a brand extension fails, it may harm consumer attitudes toward the existing products carrying the same brand name. Potential Retail Trade Since Company-owned stores accounted for about 20% of the manufacturing group sales, and the remaining sales were split 4060 between specialty stores and department stores. It can be inferred that the sales proportion among these three outlets is 20 32 48 in manufacturing group.According to the sales information provided in Exhibit-6, the sales and corresponding proportions among different retailing terminals can be concluded as below (For instance, in 2005, sales of Own store is $556*20%+$843=945. 2) Chart-2 (a) 2005 (sales in millions) 2006 (sales in millions) 2007 (sales in millions) Own inject 945. 2 921. 4 913. 6 Specialty Store 177. 92 173. 44 172. 16 incision Store 266. 88 260. 16 258. 24 Total 1390 1355 1344 Chart-2 (b) 2005 (sales in pro) 2006 (sales in pro) 2007 (sales in pro) Own Store 68. 00% 68. 0% 67. 98% Specialty Store 12. 80% 12. 80% 12. 81% Department Store 19. 20% 19. 20% 19. 21% Total 100. 00% 100. 00% 100. 00% As we can see from Chart-2 above, sales from Company O wned Store account most of the company sales. By integrating itself forward into retailing or the entire value chain, company could be able to reduce the time required of distribution, to take control of promotion and retail prices directly, and to provide more personal selling services to customers by professionally trained salesperson so as to better meet customer needs.On the other hand, multiple channels offer many advantages as well to companies facing large and complex markets. With each non-company owned store, the company expands its sales and market coverage and gains opportunities to tailor its products and services to the specific needs of diverse customer segments. But such multichannel systems are harder to control, and they generate conflict as more retailers compete for customers and sales. The current channels of different brands are exhibited in Chart-3 Chart-3 Harrington Ltd. Sopra Christina Cole VigorPrice Range $500-$1000 (Dsn) $400-$800 (Brd) $300-$700 (Brd) $ 150-$250 (Btr) Retailer 70 Company Own SpecialtyDepartment Specialty 70 Company Own SpecialtyDepartment The other 50 Company OwnSpecialtyDepartment 40% (50 stores) of the Company Owned Stores sell Vigor exclusively. One of the reasons might be that Vigor stands for a less traditional image and a new life-style relatively to the others. As a result, environment, decorations and even salesperson of stores selling Vigor would be specifically designed to meet the specific expectation of the customer positioned in that segment.Since weve decided to branch out Vigor to integrate active-wear line into it due to the similar value they represented, we should display active-wear together with existing Vigor brand with separated segments in order to deepen the assortment of Company Owned Stores and give customer psychological suggestions about the value it intends to present. Secondly, since specialty store carry a narrow product line with a deep assortment, active-wear provides a great opport unity to enrich the classifications of the store. Thirdly, upscale-department outlets might also find active-wear an appropriate supplement for their product line.Since consumers with relatively high income would like to give the stylish, active and more casual turn a shot in the case that the clothes have to be made in good quality. As Harringtons active-wear has differentiated itself with exceptional quality, features and services, which implies nil related to the cheap prices. As a result, upscale-department would love to support this product line regardless its low price range. Whats more, Harrington could develop its channel into Superstores which therefore is a giant specialty store, since it might attract a larger group of people with various income statuses and self-positioning.Reaction of Competitors If active-wear with Vigors logo performs brilliant once it is introduced, it would attract lots of small competitors into the market. Since its a monopolistic competition mar ket which allows a wide range of price and competitors could differentiate their products with various qualities, features, values and services, small companies who are not able to find themselves competitive in quality and creativity would be more likely to cut their price down to attract customers coming from a more price sensitive and less loyal segment compared with the segment targeted by Harrington.Although the price would be slightly higher than that of those small competitors, Harrington has gained strong customer relationship and its newly brought-in product targets both to loyal customers and to new customers who are less price sensitive and whod like to pay more attention to quality and features. As a result, Harrington would successfully avoid competitions from its competitors. Demand and Profitability Analysis Start-Up Costs Start-up Costs Pants plant $1,200,000 Start-up Costs Hoodie and Tee-shirt works $2,500,000 Equipment Pants Plant $2,000,000Equipment Hoodie and T ee- shirt Plant $2,500,000 Launch-PR, Advertising $2,000,000 Fixtures for Company Stores $50,000*50 Total Start-up Costs $10,200,000+$50,000*50 Annual Depreciated Start-up Costs $2,540,000 (total start-up cost/5) Annual Ongoing Operating Costs Fixed Overhead Pants Plant $3,000,000 Overhead Hoodie and Tee-shirt Plant $3,500,000 Rent Pants Plant $500,000 Rent Hoodie and Tee-shirt Plant $500,000 Management/Support $1,000,000 Advertising $3,000,000 Total Fixed Operating Costs $11,500,000Direct Variable Costs Hoodie Tee-shirt Pants Sew and Press $3. 25*x $2. 00*y $2. 85*z Cut $1. 15*x $0. 40*y $0. 70*z Other Variable Labor $3. 20*x $2. 40*y $3. 05*z Fabric $9. 10*x $2. 20*y $7. 50*z Findings $3. 85*x $0. 50*y $2. 30*z $20. 55*x $7. 50*y $16. 40*z Direct Variable Costs Translated into Unit Cost Hoodie Tee-shirt Pants $20. 55 $7. 50 $16. 40 *0. 5 (weight) *1. 5 (weight) *1 (weight) $10. 275 $11. 25 $16. 4 Indirect Variable Costs Wholesale unit price $100*50%*0. (weight)+$40*50%*1. 5 ( weight)+$80*50%*1 (weight)=$95 Total variable be as % of wholesale price $(3+4+1+0. 7+0. 24+0. 15)%=9. 09% Indirect variable costs per unit $95*9. 09%=$8. 6355 Direct variable costs per unit $10. 275+$11. 25+$16. 4=$37. 925 Indirect variable costs per unit $8. 6355 Total variable costs per unit $46. 5605 Contribution Wholesale price per unit $95 Less total variable costs per unit $46. 5605 Contribution per unit $95-$46. 5605=$48. 4395 BreakevenFixed annual costs (operating and depreciated start up) $2,540,000+$11,500,000=$14,040,000 / Contribution per unit $48. 4395 =Breakeven Units 289,846 units Profit Margin Revenue $7,500,000*2*40%*7%*$95=420,000units*$95=$39,900,000 less fixed annual costs $14,040,000 less total variable costs $46. 5605*420,000units=19,555,452 Profit before tax $6,304,548 Profit margin before tax 15. 8009% If Harrington could guarantee that therell be 289,846 units sold in the launch year, it wont lose money.If market share of 7% better active-wear segment is accurately estimated, the breakeven point will be definitely met and the company will even earn a15. 80% profit margin. If the company decides to raise price in order to earn more on one unit in expense of losing part of its sales volume, consumers price elasticity would be extremely classical for company to see whether the amount of money it makes more on one unit would cover the loss of volume decrease. Sometimes the price-demand curve slopes upward when it comes to prestige goods, but it is another case.

Thursday, May 23, 2019

Component of Marketing Plan Essay

INTRODUCTIONmerchandising picture is the central instrument for directing and arrange the marketing effort. The marketing plan operates at two levels strategic and tactical. The strategic marketing plan lays out the target markets and the value proposition that will be offered, based on an analysis of the best market opportunities. The tactical marketing plan specifies the marketing tactics, including product features, promotion, merchandising, pricing, sales channels, and service. market plan is a compose document that summarizes what the marketer has learned about the market place and indicates how the firm plans to reach its marketing objectives. It contains tactical guidelines for the marketing programs and financial allocation over the prep atomic number 18dness period. It is one of the most(prenominal) important outputs of the marketing process. Marketing plans are becoming more guest and competitor oriented and better reasoned and more hardheaded than in the ago. Ma rketing planning is becoming a continuous process to respond to rapidly changing market conditions.What is a Marketing Plan?A marketing plan provides direction for your marketing activities. Marketing plans need not be long or cost a lot to put together. moot of it as a road map, with detailed directions on how to get to your destination. Sure there may be a few bumps in the road, perhaps a di adaption or two, but if the marketing plan is carefully researched, thoughtfully considered and evaluated, it will service of process the organization achieve its goals. The marketing plan details what you sine qua non to accomplish with your marketing system and helps you represent your objectives.The marketing plan Allows the organization to look interior(a)ly in order to fully understand the impact and results of past marketing decisions. Allows the organization to look externally in order to fully understand the market in which it chooses to compete. Sets future goals and provides direction for future marketing efforts that e reallyone in the organization should Understand and support. Is a key component in obtaining funding to pursue new initiatives?Components of a Marketing PlanA marketing plan consists of following components1. executive Summary2. Situation abridgment3. deck up Analysis4. Marketing Goals and Objectives5. Marketing Strategies6. Budget7. Marketing audit8. Evaluation and ControlExecutive SummaryThe executive summary is the first part of the marketing plan, but should be written after all other parts are completed. It is a brief overview of the entire plan and covers only the main points. It is useful to people you approach with your plan, such as investors, who may call for to read a synthesized version to determine if they are interested in it before taking the time to read it in depth. The executive summary is also useful internally, as it helps to motivate you and your employees of the organizations desired marketing goals and how to a chieve them.Situation AnalysisThe situation analysis helps you to determine where your organization presently stands. It should examine whats button on outside of the organization, whats happening with consumers, and how the military concur is functioning internally.External AnalysisWhat changes are taking place in your city, county, state, country and around the terra firma that could potentially impact your business? Some things to investigate are Changes in political positions and legislation at the local, state, and national level. Changes in applied science Trends in golf clubs values and habits Identify competitors and list their characteristics Economic conditionsCustomer AnalysisBefore developing a marketing plan its important to arise out what consumers necessitate and how they collect purchase decisions. This may require some marketing research. Think about these factors Current and potential customers Trends in consumer buying habits wherefore do consumers purch ase this product or service? Why do others not purchase this product or service?Internal Analysiswell-educated the state of the organization and its resources helps to determine where it is strong and what areas need attention. Include the following in the marketing plan Current state of financial and human resources judge state of financial and human resources Your businesss performance in relation to competitorsThe 5 Cs of Marketing can be summarized asCompany The product time line, experience in the market, etc.Collaborators (or Partners) Distributors, suppliers, and alliances. These are any companies that you work with on a day to day basis to help your political party run.Customers This is your market. Ask yourself what benefits they are looking for. What motivates them in the purchase process? Where the customer does actually purchases your product? How the product is purchased (impulse buys, internet, etc)? Understand the quantity a customer will purchase and even trends in consumer tastes.Competitors Both your actual and potential competitors and those that directly or indirectly compete with you. Understand their products, positioning, market shares, strengths and weaknesses.Climate (or Environment) These are governmental policies and regulations that affect the market. It is also the economic environment around your company which is the business cycle, inflation rate, interest rates, and other macroeconomic issues. Societys trends and fashions are found in the modality. The technological environment is creating new ways of satisfying needs (i.e. using technology to enhance the demand for existing products).SWOT AnalysisConducting a SWOT (strengths, weaknesses, opportunities, threats) analysis is essential in valueing the companys position and serves as a guide to developing marketing plans.Benefits of a SWOT AnalysisA SWOT analysis provides a fairly simple, low-cost way of assessing the companys position. It presents information that is impor tant in developing business and marketing plans, as well as setting organizational goals and objectives. It tells you where the company currently sits, and where it needs to go in the future. picWhen conducting your SWOT analysis, you should Examine your companys strengths, weaknesses, opportunities, and threats from a customers perspective. If youre having trouble viewing issues that way, ask customers what they bring forward or conduct surveys. Separate internal issues from external issues. The companys strengths and weaknesses are internal opportunities and threats are external. The key test to differentiate the two environments is to ask, Would this issue exist if the firm did not exist? If the answer is yes, the issue should be classified as external.Some things to consider about your company when determining your strengths and weaknesses are Size and financial resources Scale and cost economies Customer PerceptionsYou will probably have to do some research on your competitor s, your industry, and the environment in order to complete the opportunities and threats portion of your SWOT analysis. Here are some topics to consider Trends in the war-ridden environment Trends in the technological environment Trends in the sociocultural environmentOnce youve finished a SWOT analysis for your company, include the resulting strategy in your business and marketing plans. Some key actions to take include Transform strengths into capabilities by matching them with opportunities in the environment.ExampleStrength The company has a very efficient order fulfillment and distribution process Opportunity There is an unfulfilled need for the companys product in other countries strength The company is capable of distributing its products worldwide Convert weaknesses into strengths by investing strategically in key areas.ExampleWeakness Employees are not familiar with the in style(p) technology in the companys industry Investment The employer sends employees to classes, w orkshops, and conferences Strength Employees now have inside information on cutting edge technology relevant to the industry Weaknesses that cannot be converted into strengths become limitations.ExampleWeakness A start-up company that has a tight distribution figure and no connections in the industry may have difficulty getting shelf space in stores Meaning to consumers Consumers may not be able to find the companys products Minimization Allow consumers to purchase products through other channels, such as a clear site or mail order catalog.Marketing Goals and ObjectivesAfter determining your companys strengths, weaknesses, opportunities, and threats, youll have a better idea of what marketing goals and objectives should be set. Goals are the overall accomplishments that youd like to make and objectives are benchmarks to meeting those goals. You might say that goals are more qualitative and objectives are more quantitative.For exampleMarketing Goal Increase awareness of harvest-t ime XCorresponding Objectives Increase last years direct mail distribution by 20% this year develop a web site for Product X by June 1st participate in five trade shows by the end of the year. Goals must be realistic and unchanging with the firms mission. Objectives must be measurable and time-specific. You may also want to include the person responsible and the budget required for each objective.Marketing StrategiesIn this section, youll define your primary, secondary, and tertiary target markets and their purchasing characteristics. Next, discuss the marketing concoction elements (product, price, distribution, and promotion) as they relate to your product or service. Some questions you may want to answer for eachtarget market includeProduct What are the features and benefits of your product? What is your competitive advantage? How will you position and differentiate your product? What completing products are available? What customer services are available?Price What are the cos ts associated with the product or service? What will your pricing strategy be? Will you give discounts?Distribution Who are your suppliers and intermediaries? How will you make the product or service conveniently available to consumers? What partnerships can be real to distribute the product?Promotion Where will you advertise? What public relations activities will be involved? If you will be involved in face-to-face selling, what is your sales strategy? What types of promotions will you run? What sponsorship opportunities are available?Setting the Promotion MixWhen deciding how to properly utilize the marketing communications mix to meet your marketing objectives, it is important to consider the relative strengths and weaknesses of each component of the mix. Further, you must always define your total budget first (generally defined in the Marketing and/or Business Plan) and then decide upon the best way to leverage the different elements of the mix to maximize the return on your i nvestment. You will proportionality the various parts of the mix to not only create an integrated approach to your marketing communications but you must also devote sufficient resources for each component to be successful. Here are some things to keep in mindpicReaches large, geographically dispersed audiences, often with high frequency natural depression cost per exposure, though overall costs are high Consumers perceive advertised goods as more legitimate Dramatizes company/ stain Builds rat view may stimulate short-term sales Impersonal, one-way communication Expensive picMost effective tool for building buyers preferences, convictions, and actions Personal interaction allows for feedback and adjustments Relationship-oriented Buyers are more absorbed Sales force represents a long-term commitment Most expensive of the promotional tools picMay be targeted at the trade or ultimate consumerMakes use of a variety of formats premiums, coupons, contests, etc. Attracts attention, o ffers strong purchase incentives, dramatizes offers, boosts sagging sales Stimulates quick response Short-lived Not effective at building long-term brand preferences picHighly credible Very believable Many forms news stories, news features, events and sponsorships, etc. Reaches many prospects missed via other forms of promotion Dramatizes company or product much the most under used element in the promotional mix Relatively inexpensive (certainly not free as many people thinkthere are costs involved) picMany forms Telephone marketing, direct mail, online marketing, etc. Four distinctive characteristics Nonpublic, Immediate, Customized, Interactive Well-suited to highly-targeted marketing effortsBudget The goal of your marketing budget is to control your expenses and project your revenues. It also assists in the coordination of your marketing activities within your organization. A realistic budget establishes a standard of performance for your actions, and communicates those standa rds to others responsible for implementing your marketing strategy. A well-designed budget is also a tool to keep you on target and indicate when there is needed modification of your marketing plan, especially if something goes really right or very wrong.Budgeting ApproachesWhere do you get budget numbers? How do you set a budget and organize it? What are some standard ways to measurement your budget? There are several approaches you can take to create your budget. Examples of these approaches may include basing your budget on per centum of projected gross sales. Percent of past gross sales. Per unit sales. Seasonal allocation. Projected cash flow.Select a budget methodology that will work best for your business. You may want to make this choice based on how you track your sales and revenues, or based on industry standards.Marketing AuditThe Marketing Audit is pull to improving strategic decision making when companies are faced with specific business challenges. Our market resea rch studies provide clarity and insight, often on the most important questions faced by top executives, corporate managers, and strategy professionals.Here are 10 of 25 key dimensions a marketing audit should assess1. Key factors that impacted the business for good or for bad during the past year. Including an evaluation of marketing surprisesthe unanticipated competitive actions or changes in the marketing climate that affected the performance of the marketing programs.2. The extent to which each decision in the marketing plane.g. targeting, positioning, pricing, advertising, etc.was made after evaluating many alternatives in harm of profit-related criteria.3. Marketing knowledge, attitudes, and mirth of all executives involved in the marketing function.4. The extent to which the marketing program was marketed internally and bought into by top management and non-marketing executives.5. Customer, distributor, vendor, and intermediary satisfaction based on research among key target groups.6. The performance of advertising, promotion, sales force, and marketing research programs in terms of ROI.7. The performance of non-traditional programs, particularly digital offerings, in terms of ROI.8. Whether the marketing plan achieved its stated financial and non-financial goals and objectives.9. Which aspects of the plan that failed to meet objectives with specific recommendations for improving next years performance.10. The current value of brand and customer equity for each brand in the product portfolio.Evaluation and ControlMany business owners forget the importance of evaluating their marketing plan. This is extremely important, because it serves as a guideline for what to do or not to do in the next marketing planning period. It is also ensures that the plan will be implement properly. Some questions to be answered include How will employees be evaluated and compensated for their work? How can communication between employees be improved? Do the employees share the firms values? Is management committed to the implementation of the marketing plan? What can be done if the product or service does not meet performance standards? What corrections can be made if the pricing, distribution, and promotion strategies do not accomplish the marketing goals and objectives? How will marketing activities be evaluated?

Wednesday, May 22, 2019

IT Case Study Essay

The Widget Wonders distribution center is the worldwide leader in widgets. Which theyre in the process of building a deposit of art facility to manufacture new generation of widgets. The SNHUConsulting group leads the way of consulting in information engineering. SNHUConsulting has been hired to consult on new ironware that forget last for at least the next three years for the different apartments.The sales discussion section consists of 50 employees that requires mobility with access to the companys resources while in the field with customers and presenting at sales meeting and conferences. The manufacturing department impart have 45 employees and will need hardware that support word processing and spreadsheet programs and earnings capable. The inventory control department will have 30 employees who would need mobility hardware as well with power to access database systems. The research and organic evolution department will consist of 20 employees thats need hardware with gra phics design and CAD programs. The MIS will consist of 5 employees who will need additive processors and memory requirements to support administration tasks.My recommendations for the sales department for mobility purposes is notebooks, smartphones, and tablets for visiting customers. For bigger presentations a digital projector that is interactive, with laser pointers that allows the sales team to talk and click on the computer to dictate its pace. Also USB drives that holds a large amount of storage that the sales team can upload from any computer systems. For the manufacturing department my recommendation are the new generation computer systems that support multi servers for the manufacturing needs. The manufacturing department will also need printers and connectivity capability to the internet as an additional resource pecker to complete their job functions.The inventory department will need tablets with 32 or more GB of storage with direct access to the companys database sys tems. The research and development department needsnotebooks, printers, and a docking station for automated systems backing up. Hardware that is able to compare and contrast data for the development of the company. The MIS department would need computer systems that is compatible with graphic adapters. Also the computer systems will have a multimedia screen capability for administrating tasks.In conclusion, the hardware that would be required for each department will have the durability and warranty that will last the company for at least 3 years, which will then require the company to revisit their strategic plan for any updates as needed. In purchasing the hardware, the company will included warranty and value agreement with the vendor to assist in any maintenance issues that may arrived regarding any of the hardware purchased. The hardware will have the most advance technology needed for each department efficient in their job duties.

Tuesday, May 21, 2019

Analysis on “Porphyria’s Lover” by Robert Browning Essay

In Porphyrias Lover, Robert brown dramatically builds intensity and exhibits the decline in the situations stability to express the impending doom of the characters love. The enigmatic tone suggests the fear in the lovers heart would shortly overcome him the fear of the destiny of their forbidden love.Throughout the poem, Browning intensifies the situation establishd by each narrative shift. There are several instances of this which correspond to a new(a) action or a fresh point of view. In line twenty-one, the transition from me to she occurs at the hyphen, indicating a new look on the situation. Before the hyphenated shift, the poem was a completely factual account of the actions victorious place it was storming, Porphyria came inside, she sat down next to her lover and then at the hyphen, the speaker begins analyzing the situation and rendering her words.This creates suspense because it places the control of the poem into the hands of her lover. The second shift occurs betw een lines thirty-nine and forty-one. This is, perhaps, the most rouse and suspenseful point in the poem. Preceding this narrative shift, a sense of discordance was barely toast between the two characters.This is noticed when Porphyria attempts to speak to her lover and no voice relplies (line 15). At the shift, the plot climactically intensifies when he strangles her to death. This horrifying action goes further to prove the presence of fear in the heart of the speaker. He could see no other reasonable course of action to take that would resolve their loves predicament but to end it with as little residual pain as possible.Simultaneously, the poet uses normally unimpeachable and customary descriptions in a way that highlight the degradation of the situation at hand. When Porphyria entered the cottage, she withdrew her dripping veil and shawl, / and laid her soiled gloves by (lines 11-12). This relatively common act reveals something greater about the situation. When she came ou t of the risque stormy night and took off her cloak, she ultimately opens herself up completely to her lover, but the dirt on her gloves indicate something iswrong, something dark about their past.Even more, this act shows the confinement placed upon her from the outside worlds dismay however, with him, she feels comfortable and trusts him entirely. This is all foreshadowing to the horrific events yet to take place and how their struggling passion would soon be relieved.The devices reveal the backwards morals of the poem, the outcome of ill-destined love, and the fatal alteration of human behavior when impair by passion and clouded with fear. The thrilling and constant addition of suspense along with the dissolving military unit of the plot achieves the poets goal of creating a stunningly suspenseful rendition of a love story.

Monday, May 20, 2019

The kinds of influences that affect children and young people

2.1 describe with examples the kinds of influences that affect children and unripe people.Different kinds of influences within each areaExample of how the influence could affect children and young people BackgroundParent and child stable relationship, love, affection, family values, quality time It could affect their future relationships with partners and also their own children scarce if they do receive its showing them how a parent / com/explaining-of-the-child-protection-in-the-wider-concept-of-safeguarding-children-and-young-people/child relationships should and sight be because they went through it themselves and experienced, that sort of goes both(prenominal) ways with background either bad or good can affect them.HealthIllness or disabilitiesIt separates them from others and can affect their sense of belonging where they are not able to join in with other children and could mayhap influence them to believe they might not ever fit in, whether it be sports, jobs or social ev ents in adult life.EnvironmentMoving to a new house/area Worried and anxious to whether they volition settle in and make new friends. Miss their old friends and family. If always moving theres no stableness or structure which can affect their sense of normality and less likely to stick at things. If to a better area it can dish them in many ways better education, health facilities, better opportunities for their future. TDA 2.1 LO 2.2 describe with examples the importance of recognising and responding to concerns The Importance of recognising and responding to concernsIf a problem was not recognised and responded to quickly copious that problem could escalate and become much more worse than originally and could be much harder to help out, more damage could be done.Example of concern How would you respond?A child not eating lunchTell a of age(p) member of staff while volunteering but if employed I would also tell senior members of staff and will look further into it and will spe ak to child parents.A child taking nutriment from other childrenSame as above in that sense.A child being bulliedSame as above but will also speak to the bullys parent/s.

Sunday, May 19, 2019

Critical Legal Thinking Essay

A state doctrine is a doctrine which states that judges of integrity country cannot mind the validity of an act committed by an another(prenominal) country within that other countrys borders. It is based on the principle that a country has absolute authority oer what transpires within its own territory (Cheeseman, 2013). In the case of Glen v. Club Mediteranee, S.A. this means that beca use up the incident of Cubas expropriating the Glens beachfront property to Club Mediteranee, S. A. to build their facility and then not paying the Glens for the property cannot be brought to a U.S. court to be judged because the incident originated in Cuba and state doctrine states that another country cannot question the validity of an act committed by another country (Cheeseman, 2013, p. 543). The U.S.A. cannot just step in and key Cuba that their standards and beliefs are wrong.EthicsNo, the Cuban government and Club Mediteranee by ethical, societal, or U.S. standards act morally in the joint v enture of building their facilities on the Glens beachfront property without establishing a contract or devising payment to the Glens for their beachfront property. By our society standards and beliefs, in the U.S.A. this would be considered stealing. Although we might see this as debauched and illegal Cuba may not, because their country may have no compunction to take what is not theirs and use it as they see fit does not give another country the right to sit in judgment because each culture and civilization has their own ethical standards and we cannot place our standards on other countries because that would be unethical.Contemporary BusinessReferencesCheeseman, H. R. (2013). The Legal Environment of Business and Online Commerce Business Ethics, E-Commerce, Regulatory, and International Issues. Upper agitate River, N.J Pearson/Prentice Hall. Investment policy OECD. (2014.).Retrieved fromhttp//www.oecd.org/investment/toolkit/policyareas/investmentpolicy/expropriationlawsandrev iewprocesses.htm

Saturday, May 18, 2019

Modern Hebrew Literature Essay

In addition to writing traditional rabbinical literature in Hebrew, innovative Jews bumped new forms of fiction, poetry, and essay-writing, which are typically called Modern Hebrew Literature. 18th CenturyMoses Hayyim Luzzattos allegorical drama La-Yesharim Tehillah (1743) may be regarded as the first product of ultra current Hebrew literature. It has been referred to as a poem that in its classic perfection of style is second yet to the Bible. Luzzattos pupil in Amsterdam, David Franco Mendes (171392), in his imitations of Jean Racine (Gemul Atalyah) and of Metastasio (Yehudit), continued his masters work, though his workings are not as respected as were Luzzattos. Alsi in the eighteenth nose candy, the Haskalah ( Judaic enlightenment) movement worked to achieve semipolitical emancipation for Jews in Europe. Moses Mendelssohns translation of the Hebrew Bible into German inspired interest in the Hebrew language that led to the founding of a quarterly review written in Hebrew . former(a) periodicals followed. Poetry by Naphtali Hirz Wessely such as Shire Tiferet, or Mosiade, made Wessely, so to speak, poet laureate of the period. ordinal CenturyIn nineteenth- vitamin C Galicia, poets, scholars, and popular writers who contributed to the dissemination of Hebrew and to the emancipation of the Jews of Galicia included Nachman Krochmal (17851840), a philosopher, theologian, and historian. Solomon Judah Loeb Rapoport (17901867), a rabbi, poet, and biographer Isaac Erter (17921841), a satirical poet whose collection of essays, Ha-Tzofeh le-Bet Yisrael, is ane of the purest works of modern Hebrew literature, attacking Hasidic superstitions and prejudices in a vigorous and classical style. Meir Halevy Letteris (18001871), a lyric poet also cognise for his adaption of Goethes Faust into Hebrew. In Amsterdam, a dress circle of Hebrew-language literary artists emerged in the nineteenth century, including the poet Samuel Molder (17891862). Prague became an active center for the Haskalah in the nineteenth century, and the best known among the Haskalah writers there was Jehudah Loeb Jeiteles (17731838), author of witty epigrams (Bene ha-Neurim) and of works directed against Hasidism and against superstition.In Hungary, Hebrew-language authors included Solomon Lewison of Moor (17891822), author of Melitzat Yeshurun Gabriel Sdfeld, a poet who was the father of Max Nordau and the poet Simon Bacher. A notable Jewish author in Romania during the nineteenth century was the physician and writer Julius Barasch. Italian Jews of the nineteenth-century who wrote in Hebrew included I. S. Reggio (17841854), Joseph Almanzi, Hayyim Salomon, Samuel Vita Lolli (17881843). Another figure of note was Rachel Morpurgo (17901860), who was one of the few female writers in the Haskalah movement, and whose poems have been described as characterized by religious piety and a mystic faith in Israels future. The best known Italian writer was Samuel David Luzzatto (180065 ) was the first modern writer to introduce religious romanticism into Hebrew and to attack northern rationalism in the realise of religious and national feeling. Prominent Hebrew writers in the Russian empire in the nineteenth century included the poet and mathematician Jacob Eichenbaum (17961861) the Haskalah leader Isaac Baer LevinsohnKalman Schulman (18261900), who introduced the romantic form into Hebrew the romantic poet Micah Joseph Lebensohn (182852) the Lithuanian author Mordecai Aaron Ginzburg, known as the father of prose Lithuanian poet Abraham Baer Lebensohn, known as the father of poetry, whose poems Shire Sefat Kodesh were extraordinarily successful. Abraham Mapu (180867), the creator of the Hebrew novel, whose historical romance Ahabat Tziyyon exercised an important influence on the development of Hebrew. The poet Judah Leib Gordon, also known as Leon Gordon (18311892), was a known satirical poet who has been characterized as an implacable enemy of the Rabbis.Twent ieth CenturyAs Zionist settlement in Palestine intensified at the start of the twentieth century, Hebrew became the shared language of the various Jewish immigrant communities. Eliezer Ben-Yehuda in particular worked to adapt Hebrew to the needs of the modern world, turning to Hebrew sources from all periods to develop a language that went beyond the sacred and was capable of articulating the modern experience. Hayim Nahman Bialik (18731934) was one of the pioneers of modern Hebrew poets and came to be recognised as Israels national poet. Bialik contributed significantly to the revival of the Hebrew language, which before his days existed to begin with as an ancient, scholarly tongue. His influence is felt deeply in all modern Hebrew literature. Bialik, worry other great literary figures from the early part of the 20th century such as Ahad Ha-Am and Tchernichovsky, fagged his last years in Tel Aviv, exerting a great influence on younger Hebrew writers.The foundations of modern Is raeli writing were laid by a group of literary pioneers from the Second Aliyah including Shmuel Yosef Agnon, Moshe Smilansky, Yosef Haim Brenner, David Shimoni and Jacob Fichman. In contrast, Yitzhaq Shami, was a native of Palestine, and he holds a curious place in Hebrew literature, since his work is also recognized as Palestinian literature. In 1966, Agnon won the Nobel Prize for Literature for novels and short stories that employ a unique blend of biblical, Talmudic and modern Hebrew. Literary translators into Modern Hebrew, most notably Leah Goldberg among others, also contributed a great convey to Israeli-Hebrew literature through bringing international literature and literary figures into Hebrew circles through translation. Goldberg herself was also storied for being a prolific writer and pioneer of Israeli childrens literature as well.

Friday, May 17, 2019

Oscar Wilde’s Essay

The following essay go out examine British literary productions in devil fold the first being that of Oscar Wildes contribution to British Literature and the reciprocal ohm being feminism in British Literature in the 1800s and on. It is hoped that focusing on two separate but entangled subjects will make the paper more accessible and therefore broader in scope and understanding of the reader to British Literature. Peacocks and SunflowersOscar Wildes Immoral Aestheticism as an Escape from Reality into the acres of BeautyGilbert, the authors alter ego in Oscar Wildes essay The Critic as Artist (originally published in 1888) declared that all art is lowly (274), and that phrase turned into a pronuncia manpowerto for the immoral aestheticism doctrine of the famous dandy who decorated rooms with peacock feathers and showed in public with a sunflower in the buttonhole. The writer was condemned by contemporaries as a breacher of Victorian moral zeal of living but justified by succes sors.As Ellmann explains, sin is more useful to society than martyrdom, since it is self-expressive non self-repressive and and so contributes more significantly to the acute goal of the liberation of the individualality (Ellmann 310). The man who used to be convicted of the rudeness of gross indecency is praised now as an icon of decadent and modernist style, a r ontogenyary in esthetics and ethics, and a prophet of beauty which is above and outside any boundaries. The concept of art and beauty as abstract notions being unre new-fashionedd to the narrowly dichotomous morals takes a key position in Wildes oeuvre.Todays critics are never tired in their coining of appropriate definitions for the writers aesthetic programme. Gillespie, one of the most important researchers of Wildes legacy, viewed it as consisting of paradoxical gestures which delineate an aesthetic that celebrates the inclination to integrate, amalgamate, and conjoin rather than separate, dissipate, or disperse ( 37). Although the writer was aware of the grave unearthly dangers involved in a life of immoral action and experiment (Pearce 164), he underlined the right of an artist to be immoral for the sake of eternal beauty.In his aestheticism, Wilde was an admirer and disciple of essayist and art critic Walter Horatio Pater with the latters emphasis on the esthete as a apologue kind of being (Murphy 1992 Wood 2002). He was also immersed into the latish 19th century cultural milieu as being involved into a polylogue on the topics of art, artist, ethics, and beauty which resulted in the emergence of Decadence and Modernism (Bell 1997). Altogether with the English fin de siecle men of art such as A. C.Swinburne, Walter Pater, Lionel Johnson, Ernest Christopher Dowson, George Moore Symons, and D. G. Rossetti, Wilde researched the concept of aesthetics as being constructed by a person who was proud of his non-participation in ethical controversy (Woodcock 53) and thus freed from the restricti ons imposed by society and honey oil law. Oscar Wildes immoral aestheticism as an integral part of the decadent and early modernist styles is what the present proposal attempts to look at.It will research Wildes hypercritical and fictional legacy in regard to ideas and concepts as pertinent to the young understanding of relationship between art and morals. This proposal attempts to re-examine Oscar Wilde as a theorist of the novel aesthetics, establishing a linkup between the writer and other theorists and critics to prove that the call for immoral aestheticism was a splendid attempt to overcome the boredom of reality and enter the world of absolute beauty.Modern Womens Voices versed Subjectivity in the texts of Victorian and contemporary British women writers Feminism is still one of the most touristy critical lenses to zoom into details of history of literature and social life (Brennan 2002 Jackson 1998 Kemp 1997 Scott 1996), and it is proven to be useful within the framewo rk of the given proposal aimed at tracing the common and differentiating points of the two critical periods of British literature.I am especially interested in the late Victorian epoch with its heighten of independent womens suffragist voices and the latest period with its diversity of tones and melodies composed by women writers amidst the turmoil of free destination and re-thinking of common gender values such as career, family, child-rearing, and gender relationships. The novels chosen are The Story of a Modern Woman by Ella Hepworth Dixon (1894), Anna Lombard by Victoria Cross (the pseudonym of Annie Sophie Cory1901), Foreign Parts by Janice Galloway (1994) and Olivia Joules and the Overactive Imagination by Helen field (2004).The earlier and later books are divided by more or less a century but despite a temporal distance there are common motives and aspirations which approximate the Victorian New Woman and a modern British female as picture in fiction. The feminist movemen t of the late Victorian period was pre-conditioned by many factors which made the propensity not accidental but seriously grounded in the wider social context being permeated by hoary ascendance and rigidness of social structure (Bernstein 1997 Lewis and Ardis 2003).The New Women movement that acquired much power during the period from the late 1890s to roughly 1915 featured a range of opinions concerning the heightened role of a female in a modern society (Walls 2002 Mitchell 1999). As Ardis (1990) observed, Dixon went farther than her colleagues in asserting the preciousness and independency of a fair sex as a self-sustaining creature (see also Fehlbaum 2005), whereas Crosss Anna Lombard represents another type of the late Victorian womanhood as sacrificing her desires and aspirations for the sake of the traditional familial institution.The most recent books by Galloway and Fielding cannot be straight-forwardly labeled as feminist writing, although they utilise some stylistic e lements of feminist narration (Greene 1991). Whereas Galloway vividly portrays contemporary women as being able to function outside the patriarchic framework but provides no answer to the question about the appropriateness of such life style, Fielding is often criticised for the attempts to find consensus with a mens world and, therefore, to abandon the programme of modern Amazons (Marsh 2004).Anyhow, both contemporary British women of letter share specific ideas concerning authorship and the interplay between feminist and non-feminist traditions to the extent that they can be seen as spiritual sisters of their Victorian predecessors. Being equipped with solid theoretical instruments from gender studies and psychology (e. g. Lacanian psychoanalytic theory) to conceptualise the evolution of womanhood and gendered selves in Great Britain throughout a century, I hope to establish a link between late Victorian and recent womens writings with a special emphasis on the literary features o f the female novel. The freshness of the proposal is in the choice of research objects (all the four novels are not enough extensively discussed by academic critics) and the carrying of analysis within the theoretical framework concerning authorship that was proposed by a Russian scholar Michael Bakhtin.

Thursday, May 16, 2019

You select the topic of your work. It must have a direct connection Essay

You require the topic of your work. It must have a direct connection - Essay ExampleThe current governors tin can be competent leaders in the nation and their state. The challenge to incumbent is to mobilize the many resources that be available to them properly to pursue the responsibility entailed by their authorization today. Since the year 1985, the America state has do statutory and constitutional changes to grant governors more plys.Governors have more formal powers in the American government. To see the roles given to them, governors must have a variety of resources, tools and powers at their disposal (Kousser & Justine 43). Some of these powers come from the big businessman of the governor itself and are referred to us institutional or formal powers. In case the gubernatorial office provides limited formal powers, the governors turn to other available resources to succeed in his or her endeavors (Kousser & Justine 105). There are four aspects of formal powers that gov ernors are provided for. First, there is the budget power which is the degree of state control in preparing the budget for the state. Second is the tenure potential which determines the length of the terms that the governors is eligible to be in office. following(a) is the power of appointment that provides him or her the gubernatorial control of appointing essential state administrators and finally they have the negative powers, which is the power to oppose any legislation that they dont agree with.The branch of the executive is in charge of administering state laws whereby the governor is responsible for overseeing this process. For the governor to effectively carry out these responsibilities, he or she has to have a bigger say in the appointment of officers who are in charge of administering these laws. This power of appointment is an important asset for the governors. Recent research has shown that a state administrator who are at one time appointed by the governor will more like respond to his or her political and administrative preference (Margaret 200)..

Wednesday, May 15, 2019

The GeoScot Ltd Case Study Example | Topics and Well Written Essays - 2500 words

The GeoScot Ltd - Case Study ExampleTo motivate the unexampled and old members of the organization, it is proposed that several strategies be used. By sharing company information with all employees, mentoring the new workforce, integrating the work environment to work in teams and giving personal rewards on good performance are some of the strategies that ordain definitely subjoin the motivation. However with the expansion, there is a need to divide the office into two segments. Although an ideal option would be to integrate all employees in the old building, but due to lack of space and due to the disadvantages of work shift the office to another location, having two separate offices is the best option. This way the new employees are in the new building and the old employees in the old office, however both offices will be synced and interaction will be kept strong to integrate their functions. By doing this the experienced and the young graduates will be fitting to communicate and learn from separately other which is essential for any organization. This recruitment will be through using the Realistic Job Preview strategy in which the prospective geologists will be given exciting offers and shown the public eye of GeoScot as well as a chance of earning a bright upcoming for themselves. The drug tested, drug-free workforce will be shown to the world hence improving the reputation of the company and increasing the chances of earning cave in employees and contracts with social functionners in the future.ContentsContents3Hiring a New HR Manager4Factors to withhold in Mind4Cost4Personal Characteristics/Skills5Need for Evaluation5 go with Dynamics6Company Policy6Total Employees6Decision7Motivation7Hygiene Factor7Mentoring helps in Motivation8Share Company Information9Integrated Work Environment9Encourage Groups and Teams10New caudex versus Old Blood10New Information11Different Perspective of the Market11Globalization11Location Decision12Recruitment Strate gy13Job rendering14Selection Devices14Application Form14Interview15Paper n Pencil Test15Assessment Centre15Drug interrogation15Advantages16Disadvantages16Need Creation17Creating Awareness 17Education about Drug Testing17Explaining the Need17References18Hiring a New HR ManagerEmploying a HR manager is a big decision for a company like GeoScot Ltd. since it is a small surface company and in its introductory phase. Usually when hiring any employee, there needs to be a eke out evaluation of the candidates before any decision can be made. For the situation the company is in, the current requirements and the future needs all have to be kept in mind before the decision of part time or permanent HR manager is taken. Factors to Keep in MindThere are various factors that can influence the decision one way or the other. CostThe cost plays a major part in the decision making. A part time employee applyd on a contract instead of on a permanent basis can give many scotch benefits as well (Z hu, 2005). For example, GeoScot may need to invest in various funds related to each permanent employee, some of which is even paid to the employee when he/she leaves the organization. All these expenses are nil in theatrical role of contractual employees. So, hiring an employee on a contractual basis would be economically suitable as well. only if since the organization is in the running for 3 years now, it would have some available funding to hire a full time HR manager.

Tuesday, May 14, 2019

Music Research Paper Example | Topics and Well Written Essays - 1750 words

Music - Research Paper sampleIn particular, the paper explores sweet home aluminum (SHA) that was produced with strong massage to ensure eradication of racialism and slavery in diverse states. It recognized the imperativeness of building coherent societies, which embraces fibre values in life. Similarly, lynard skynard provides equal information towards drug abuse eradication, which threatened to paralyze economic perfor earthly concernce and social coherence in variant states including southern states. Various individuals who assert its relevance in building vibrant societies with capital ethical values deplete accepted its noble ideals. Consequently, the paper also gives an analysis of southern musical composition Alabama song, which similarly communicated appropriate massage on racism with an aim of ensuring its eradication. Comparative and contrasting elements of the songs have also been discussed together with the songs significance to southerners. Introduction Music is a critical element in world life, which provides educative, entertainment and social messages. Critically, it has played a crucial role in developing adult male behaviors in various facets of life towards building sustainable and cohesive societies. There are various categories and types of music, which are produced to deport definite and intended information to various individuals. Ideally, there is gospel music, love music that conveys love massages, whack music and pop culture music which relays deep-rooted information towards shaping up cultural practices among societies. almost leaders and scholars affirm that music especially pop culture music has facilitated drastic transformation in human behavior. They assert that such informative songs have the capacity to transform ancient cultural practices and beliefs to adjust to modern life practices. Variably, music provides basic ways of nurturing noble human character through dogmatic communication of information. Various so ngs take diverse dimensions and themes, which is majorly determined by definite information to be communicated. Songwriters and producers get word moral influences of their songs towards transformation of individuals lifestyle which vital towards modernity. This paper explores musical pieces sang and produced by various pop artists and how they have influenced various individuals lifestyle in the southern state. Song analysis This constituent provides detailed analysis of three pop culture songs which includes sweet home Alabama (SHA), Lynard skynard and southern man and alabama which were profoundly sung by various artists with acute determination to instill admirable human practices for effective cohesion. It also highlights the songs comparativeness and basic elements applied in their production1. The songs have widely been accepted by various individuals due to their educative and entertaining nature, which is critical towards ensuring achievement of their purposes2. Criticall y, the songs adoptive various themes with sweet home Alabama adopting universal theme that sought to eradicate racism and slavery in various societies including southern states. Lynard skynard adopted drug liberation, which is asocial theme with a strong focus to fight drug addiction, which has become a prevalent aspect influencing performance in various societies. Its mission has been received well with most individuals encompass its drug free concept as a pillar that ensures mutual coexistence and performance in various areas, in humanity3. Consequently, southern man and alabama song also adopted social and economic theme, which relays sufficient information with requisite capacity to advance social and economic settings in humanity. The songs out rightly provides quality information based on life ideals and attitude